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The Economic Naturalist's Field Guide: Common Sense Priniciples for Troubled Times

The Economic Naturalist's Field Guide: Common Sense Priniciples for Troubled Times
  • #: 104449
  • Price: $25.99 In Apple Store
  • Category: Books
  • Updated: 2009-11-06
  • Current Version: 1.03
  • 1.03
  • Size: 5.80 MB
  • Language: English
  • Seller: ScrollMotion, Inc
  • Requirements: Compatible with iPhone, iPod touch, and iPad. Requires iOS 3.0 or later
  • © ScrollMotion 2009
  •  Add to Favorite apps

 

Description

The Economic Naturalist's Field Guide: Common Sense Priniciples for Troubled Times

Robert H. Frank

Basic Books

May 25, 2009

Ask a dozen talking heads about how the economy works and what course of action we should take and youll get thirteen different answers. But what if we possessed a handful of basic principles that could guide our decisions-both the personal ones about what to buy and how to spend but also those national ones that have been capturing the headlines? Robert H. Frank, (a.k.a. the Economic Naturalist) has been illustrating those principles longer and more clearly than anyone else. In The Economic Naturalists Field Guide, he reveals how they play out in Washington, on Wall Street, and in our own lives, covering everything from tax policy to financial investment to everyday decisions about saving and spending. In todays uncertain economic climate, The Economic Naturalists Field Guides insights have more bearing on our pocketbooks, policies, and personal happiness than ever.

About the Author

Robert H. Frank is the Henrietta Johnson Louis Professor of Management and Professor of Economics at Cornell Universitys Johnson Graduate School of Management and a regular economics columnist for the New York Times. His previous books include Falling Behind, The Winner-Take-All Society, Luxury Fever, and Principles of Economics (with Ben Bernanke). Franks many awards include the Apple Distinguished Teaching Award and the Leontief Prize for Advancing the Frontiers of Economic Thought. He lives in Ithaca, New York.

About Iceberg

The Iceberg Reader revolutionizes the reading experience by combining the familiarity and timelessness of books with the convenience of New Media. Iceberg makes it easier than ever to browse, buy and enjoy the written word.

Features

- Natural book-like reading experience with full pagination, like the original printed editions.

- Each title includes cover art, front matter, running heads and page numbers.

- Table of Contents incorporates one click navigation.

- Vertical and horizontal page orientation.

- Adjust font size with a pinch, text reflows automatically.

- Brightness adjustment with paper-like backgrounds.

- Swipe to turn the page.

- Search the text within a book.

- Create margin notes with user notation.

- Integrates with iTunes bookstore, so your next Iceberg book is just one click away.

About Perseus

The Perseus Books Group is an independent company committed to enabling independent publishers to reach their potential whether those publishers are Perseus-owned, joint ventures or owned by third parties. Member publishing programs include Avalon Travel, Basic Books, Basic Civitas, Da Capo, Lifelong Books, Running Press, Seal Press, Vanguard Press and Westview Press, as well as partnerships with PublicAffairs and Nation Books. Through Consortium, Perseus Distribution and Publishers Group West, the Perseus Books Group is also the leading provider of sales, marketing and distribution services to independent publishers.

About Scrollmotion

ScrollMotion, creator of the Iceberg Reader, is a content technology company based in downtown New York City. Our proprietary technology is reshaping how people experience digital information and entertainment, and ScrollMotion is also helping many of the greatest names in traditional media tap the vast potential of the mobile space. For more information, visit www.scrollmotion.com.

Support

If you have any technical problems please email us at icebergsupport@scrollmotion.com before you post a review.

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The information may be outdated (2011-04-12 08:14:54). For actual information go to iTunes

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